First Look – The New Amida Digitrend OSII Black Continues the Revival of an Emblematic 1970s Design

When Amida returned in 2024, it brought back one of the most distinctive watch designs of the 1970s. The Digitrend, originally launched in 1976, stood apart from conventional watches with its horizontal digital display viewed through a prism, giving it the appearance of a futuristic LED watch. The concept was faithfully revived in 2025 by […]