Introducing – The New Serica Parade Reference 1174 with Linen Dials

Young French brand Serica has built a loyal following by incorporating vintage cues into clean, modern tool watches and addressing the details that many brands often ignore. After field-ready divers and GMTs put the Paris-based maker on the map, the Serica Parade Ref. 1174 shifted the conversation to the dress watch category – without abandoning […]