On Saturday, November 7, the Grand Prix d’Horlogerie de Genève will return to Geneva for its 26th edition, bringing together 84 nominated watches competing across 19 prize categories, including the coveted Aiguille d’Or Grand Prix (known as the “Best in Show” prize).
This year’s ceremony marks an important first for the GPHG: It will be conducted entirely in English, reflecting its growing global audience and a shift toward increased accessibility to the public. The winning watches will be announced at Geneva’s Bâtiment des Forces Motrices beginning at 6:30pm CET (12:30pm ET) — and you can watch the livestream here at Hodinkee or on gphg.org.
The 84 finalists have already made stops in Mumbai and Bangkok before arriving in Geneva for the final stage of the competition. Following the awards, Watches of Switzerland will have the privilege of presenting them in another exhibition at its Knightsbridge showroom in London. An invite-only preview will take place on November 18, and the exhibit will be open to the public November 19-23.
The 26th edition also introduces a new approach to the award categories. Rather than separating watches into men’s and women’s categories, the GPHG has reorganized the competition around the characteristics and types of the watches themselves. These changes are part of a broader evolution of the awards as the GPHG continues to reflect the diversity of contemporary watchmaking.
Hodinkee’s very own Senior Editor, Mark Kauzlarich, is serving on this year’s jury, alongside 23 other journalists, collectors, and members of the watch industry. The jury will meet in Geneva to examine the watches hands-on, discuss the finalists, and cast its votes ahead of the ceremony. The jury’s vote accounts for two-thirds of the final result, with ranked choices from the GPHG Academy making up the remaining third. You can read Mark’s preview of the 2026 finalists here.
We’re just days away from finding out which watches will take home the GPHG’s highest honors, making this a very exciting time for watch brands, enthusiasts, and collectors across the globe. Be sure to tune in on November 7 to watch the awards ceremony live.
